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Importance of Logo Design

07
May
2015
Posted by: Graphic Designer  /   Category: Uncategorized   /   No Comments

A really interesting piece on the BBC today regarding the importance of professional logo design. So often an after thought or considered a long way down the list of critical business elements it shows just how much work goes in to creating truly global brand recognition and how, most interestingly, many companies don’t particularly like the designs they are first presented with. I’m sure many SME’s will say that this doesn’t apply due the headline figures involved, but think about it: the smaller the company surely the more care and attention needs to be given to the branding and logo design of a business… Multi million pound budgets aren’t needed to achieve a highly professional and distinctive logo for any business, but involving a Graphic Design company is. Read the piece here – http://www.bbc.co.uk/news/business-32495854

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About the Author

A Graphic Designer for more than 15 years I have worked with clients from every industry and of every size. Design, Art and creativity have always been there and to make, create or put together something from nothing is still everything. Based in Portsmouth, Hampshire I can't think of anywhere I'd rather live and work from (except perhaps Cornwall!).

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